Noble metal plasma can enhance luminescence of rare earth ion emitting crystal materials.In the present work, the absorption spectra of Er
3+(0.5%)Ag(0.5%) bismuth compound luminescent glass in matrix 60 Bi
2O
3-20SiO
2-20Ga
2O
3 were measured.Spectral parameters (intensity, spontaneous emission rate, integral emission cross section and fluorescence branching ratio) of Er
3+ in this matrix were analyzed based on J-O theory.Oscillator strength and three parameter
\varOmega _\lambda \left( \lambda = 2,4,6 \right) fitting were used to calculate Er
3+ integral emission cross section and fluorescence branch ratio, which were found to be quite large. These data suggest that Er
3+ ions in matrix used in the present work emit strong luminescence.